EXECUTIVE PORTFOLIO / LENIN SY

Leadership that connects
the whole operation.

Business operations · Sales leadership · AI operations

I connect commercial priorities, people and operating systems. My experience spans education, BPO, logistics, energy, telecommunications, financial services and insurance—with teams and client markets across multiple countries.

20+ years of experienceEOS IntegratorLean Six SigmaMental health advocate

SELECTED CAREER EVIDENCE

Business impact at a glance.

All case studies

Historical project results and operational scope. The 35% company-growth figure is reported in the September 2024 CV; the contribution is shared. Workforce figures describe operations supported, not direct-report counts.

SCALING & CAREER PROGRESSION

Operating responsibility that grew with the business.

Updated career context showing how Lenin’s remit expanded across education and multi-site BPO delivery.

Explore the scaling cases
Get My CourseEDUCATION · BUSINESS EXPANSION
5–10 → 75headcount growth reported during Lenin’s tenure

Get My Course: team, offer and leadership expansion.

Helped support the business as it moved from two high-ticket courses to multiple course options, expanding into short courses and CPD while the operating team grew.

2 high-ticket coursesInitial offer structureMultiple course optionsIncluding short courses and CPD
  1. Business Operations Manager
  2. Senior Business Operations Manager
  3. Head of Sales and Operations
SitelBPO · PHILIPPINE DELIVERY
30 → 1,000seats across multiple Philippine locations

Sitel: scaling a distributed delivery footprint.

Helped grow the business from approximately 30 seats to 1,000 seats across four locations, connecting operating capacity with multi-site delivery.

2Manila sites1Tarlac site1Baguio site4locations

This updated scaling context was supplied by the user in October 2026. The older CV’s approximately 500-person dialer scope describes a separate role-specific operating responsibility.

EXPERIENCE

Explore the work behind the CV.

8 career chapters
EducationJun 2021 – present
Get My Course

Get My Course

Head of Sales and Operations

Australian education · EOS Integrator

Connect sales, operations and customer experience with the priorities of the founders, leadership team and Registered Training Organisation partners.

BUSINESS CONTRIBUTION

Contributed through customer experience, CRM and collections to the company’s reported 35% annual growth from 2021, as recorded in the September 2024 CV.

Responsibilities & delivery

  • Lead business operations and customer experience, aligning delivery priorities with commercial objectives.
  • Implement and improve CRM processes, reporting and workflows to strengthen customer visibility, data quality and accountability.
  • Strengthen invoicing and payment collections with finance to support reliable cash flow.
  • Develop team leaders through coaching, clear expectations and regular business reviews; maintain RTO partner relationships across Australia.
Business operationsSales leadershipCRM & workflowsEOS integration
Career context

Earlier role: Business Operations Manager. The current appointment combines sales and business operations leadership with EOS integration. The 35% figure is a historical company result reported in the September 2024 CV; it is not a claim of sole attribution or a current growth rate.

InsuranceJan 2021 – Jun 2021
BIMA Milvik

BIMA Milvik

Head of Sales

Insurance · Commercial leadership

Led sales operations and local leadership teams, translating revenue objectives into practical plans, quotas and performance reviews.

BUSINESS CONTRIBUTION

Aligned sales planning, forecasting, coaching and management accountability around commercial performance.

Responsibilities & delivery

  • Led sales plans, quotas, coaching and monthly and quarterly performance reviews.
  • Developed forecasts and analysed product, volume and profit trends to guide execution and resource priorities.
  • Managed sales training and quality improvement, holding people managers accountable for engagement, retention and performance.
Sales operationsForecastingLeadership development
LogisticsJun 2020 – Jan 2021
IBEX

IBEX

Operations Manager

US logistics client · Inbound customer service

Supported a large inbound customer service operation, with responsibility across people leadership, service performance and operational governance.

BUSINESS CONTRIBUTION

Operational planning and service continuity across a customer service environment of approximately 600 staff.

Responsibilities & delivery

  • Supported inbound logistics customer service operations comprising approximately 600 staff.
  • Oversaw budgeting, reporting, planning and audit activity; developed policies and aligned delivery priorities with senior stakeholders.
  • Partnered with HR and leadership on recruitment, communication and employee engagement.
Service deliveryOperational governancePeople leadership
Career context

The workforce figure describes the operation supported, rather than a count of direct reports.

EnergySep 2018 – Jun 2020
Sitel

Sitel

Operations Manager · Dialer Manager

UK energy client · Inbound, outbound and back-office operations

Progressed from multi-site dialer management into operational leadership across service delivery, cost efficiency and team performance.

BUSINESS CONTRIBUTION

Dialer operations supported approximately 500 staff across three sites: Manila, Newcastle and Tarlac.

Responsibilities & delivery

  • Operations Manager, Dec 2019 – Jun 2020: managed energy sector operations, budgets, forecasts, service quality and KPIs.
  • Improved operating processes and management routines, with recruitment, training, quality and compliance responsibilities.
  • Dialer Manager, Sep 2018 – Dec 2019: managed dialer performance and capacity planning for operations supporting approximately 500 staff in Manila, Newcastle and Tarlac.
  • Partnered with performance and data teams on forecasting, service levels, campaign analysis and intraday exceptions.
Multi-site operationsCapacity planningPerformance governance
Career context

The approximately 500-person scope relates to the Dialer Manager appointment.

TelecommunicationsOct 2016 – Sep 2018
TSA Group

TSA Group

Capacity Manager

Telco Services Australia · Telstra account

Supported workforce capacity and productivity planning for an outbound sales operation spanning Australian and Philippine delivery sites.

BUSINESS CONTRIBUTION

Planning scope covered approximately 700 staff across Manila, Queensland, Victoria and Western Australia.

Responsibilities & delivery

  • Supported staffing and productivity planning across the four delivery locations.
  • Produced productivity analysis, volume forecasts and capacity calculations.
  • Worked with Telstra lead-generation and capacity teams to identify and resolve operational gaps.
Workforce forecastingCapacity planningCross-site coordination
Career context

TSA was the employer and Telstra the account. The workforce figure describes planning scope, rather than direct reports.

InsuranceSep 2015 – Jul 2016
Tech Mahindra

Tech Mahindra

Associate Operations Manager

US health insurance client · Inbound operations

Managed inbound health insurance delivery, connecting service levels, staffing, workforce costs and client relationships.

BUSINESS CONTRIBUTION

Translated operational plans into day-to-day delivery within agreed budgets and timescales.

Responsibilities & delivery

  • Delivered operating plans within agreed budgets, staffing levels and service targets.
  • Analysed demand and team performance, implemented operating policies and coordinated corrective action.
  • Managed client relationships and worked across the operation to resolve delivery issues.
Service levelsWorkforce costsClient management
Financial servicesJun 2008 – Aug 2015
HSBC

HSBC

Assistant Manager, Operations & Dialer Management

Financial services · Career progression into management

Built a foundation in customer operations and progressed into dialer, telemarketing and assistant-management responsibilities.

BUSINESS CONTRIBUTION

US$658,000 in project savings; inbound abandonment reduced from 48% to 4%; a 14-person Hong Kong team transitioned to Manila.

Responsibilities & delivery

  • Assistant Manager / Dialer Manager, Jun 2012 – Aug 2015: managed campaign delivery, dialer settings and service performance with strategy, operations and IT.
  • Led the Dialer Efficiency Project, Dec 2013 – Sep 2014, reporting US$658,000 in sustainable savings and transitioning 41 FTE of work to Manila.
  • Led the 2014 abandonment improvement project and worked with analytics and process improvement teams on contact optimisation.
  • Coordinated dialer deployment and upgrades from version 6.6 to 7.2, and led the Hong Kong telemarketing migration to business-as-usual delivery in March 2015.
Lean Six SigmaProcess improvementBusiness transitions
Career context

Earlier progression, Jun 2008 – Jun 2012: Customer Service Associate; Senior Associate in Outbound Customer Sales; Customer Relations Unit Associate in Escalations; Associate Team Leader. Project figures retain their original scope and period.

Ventures & partnershipsCurrent ventures
SaluteIQLD Group

SaluteIQ · LD Group

Co-Founder & Partner

Partnerships · Commercial direction · Venture development

Bring operational leadership and commercial experience to venture and partnership work with SaluteIQ and LD Group.

BUSINESS CONTRIBUTION

Connect market positioning, customer experience and partnership development with practical business execution.

Responsibilities & delivery

  • Contribute to commercial direction, go-to-market planning and the customer journey.
  • Develop partnerships and collaboration opportunities.
  • Bring a cross-functional perspective to product, customer experience and business priorities.
PartnershipsCommercial strategyVenture development

HOW I WORK

Practical leadership. Connected delivery.

A clear path from understanding the challenge to making progress stick. Explore each part of the approach.

01 / UNDERSTAND

Start with how work actually gets done.

Connect the business goal with the customer journey, service demand and the point where delivery slows down.

  • Map the customer journey and handoffs
  • Review demand, capacity and service measures
  • Agree the problem and the outcome that matters
EXPERIENCE BEHIND THE APPROACHCapacity planning across four locationsTSA Group
Business operationsBPO & service deliverySales leadershipAccount managementWorkforce planningAI workflow planning

Systems used in practice

Tools for visibility, communication and delivery.

Zoho OneMicrosoft OfficeGoogle WorkspaceSlackClickUp

PROFESSIONAL FOUNDATION

Credentials, learning & community.

View recognition

Structured learning, recognition and community work that inform how I lead.

Ask Lex PH Academy’s Talent Density session featuring Lenin SyLEARNING & LEADERSHIP
Ask Lex PH Academy / ALPHA

A structured approach to improvement.

  • Lean Six SigmaGreen & Yellow Belt · 2019
  • Project Management FundamentalsProfessional learning · 2022
Speaking & lifelong learning

Guest speaker on Talent Density: Performing at Your Highest Potential. Recognised as an ALPHA Top Lifelong Learning Practitioner.

View credential records
Participants at the Listening ConventionCOMMUNITY IN ACTION ↗
Mental Health Hour ManilaMENTAL HEALTH
HOUR MANILA

Mental health advocacy in practice.

  • Mental Health & Psychological First AidMental Health Hour Manila · 2024
  • Leadership & mental health trainingAHA Psychological Training Services · 2024
Community involvement

Mental Health Hour Iloilo and Manila; Sierra Falcones Iloilo. Community work informs an approach to leadership that makes space for people to be heard.

Speaking & collaboration
Education & languages

Studies in Psychology · University of Batangas, 2003–2005
Studies in Mass Communication · AMA Computer College, 2006–2007

English and Filipino: fluent. Mandarin and Spanish: basic.

PUT EXPERIENCE TO WORK

What needs to move forward?

Bring the business challenge. Let’s find a useful next step.

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